Tado was founded in Munich by Christian Deilmann, Johannes Schwarz and Valentin Sawadski in September 2011. The company's first product, tado° Heating, was launched in November 2012 in Germany, Austria, and Switzerland, and in 2013 in the United Kingdom. The company's second product, tado° Smart AC Control, for intelligent cooling was launched in Europe and the USA in June 2015. The launch event took place in New York City. Besides reducing energy consumption and increasing savings the thermostat also considers the residents' overall comfort tado° detects the absence or presence of residents via smartphone and then adjusts the heating automatically. Weather forecasts and the heating properties of a home such as insulation are taken into account.